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Ouvrages de la bibliothèque en indexation 300.72



Titre : Business research methods Type de document : texte imprimé Auteurs : christina Quinlan, Auteur ; Barry J. Babin, Auteur ; John C. Carr, Auteur ; Mitch Griffin, Auteur ; William G. Zikmund, Auteur Mention d'édition : 2nd Editeur : Cengage Learning Année de publication : 2019 Importance : xii, 418 p ISBN/ISSN/EAN : 978-1-473-76035-6 Langues : Anglais (eng) Catégories : Méthodologie de la recherche Index. décimale : 300.72 Méthodes de recherche Résumé : Business Research Methods will show your students how to undertake all parts of their research through this clear structured guide. Christina Quinlan's qualitative and holistic approaches are combined with William Zikmund's quantitative and advanced methods to give your students a broad spectrum of approaches for their research project. It is a comprehensive and interesting text that is essential reading for any business student taking a research methods module. Each stage of the research process is considered, including ethics and philosophical frameworks Note de contenu : Part I: Introducing business research --
Developing research skills --
Understanding research ethics --
Understanding research philosophy --
Role of theory --
Part II: Beginning the research Process --
Literature review --
Quantitative research: an introduction to measurement --
Qualitative research: an introduction --
Research methodology and design --
Understanding populations and sampling --
Writing the research proposal --
Part III: Data gathering --
Fieldwork --
Using observation --
Using interviews and focus groups --
Surveys and questionnaires --
Attitude Measurement --
Part IV: Dealing with data --
Managing data and introducing data analysis --
Analysing qualitative data --
Analysing quantitative data --
Completing and presenting the research.En ligne : https://www.amazon.fr/Services-Marketing-Integrating-Customer-Across/dp/00771693 [...] Business research methods [texte imprimé] / christina Quinlan, Auteur ; Barry J. Babin, Auteur ; John C. Carr, Auteur ; Mitch Griffin, Auteur ; William G. Zikmund, Auteur . - 2nd . - [S.l.] : Cengage Learning, 2019 . - xii, 418 p.
ISBN : 978-1-473-76035-6
Langues : Anglais (eng)
Catégories : Méthodologie de la recherche Index. décimale : 300.72 Méthodes de recherche Résumé : Business Research Methods will show your students how to undertake all parts of their research through this clear structured guide. Christina Quinlan's qualitative and holistic approaches are combined with William Zikmund's quantitative and advanced methods to give your students a broad spectrum of approaches for their research project. It is a comprehensive and interesting text that is essential reading for any business student taking a research methods module. Each stage of the research process is considered, including ethics and philosophical frameworks Note de contenu : Part I: Introducing business research --
Developing research skills --
Understanding research ethics --
Understanding research philosophy --
Role of theory --
Part II: Beginning the research Process --
Literature review --
Quantitative research: an introduction to measurement --
Qualitative research: an introduction --
Research methodology and design --
Understanding populations and sampling --
Writing the research proposal --
Part III: Data gathering --
Fieldwork --
Using observation --
Using interviews and focus groups --
Surveys and questionnaires --
Attitude Measurement --
Part IV: Dealing with data --
Managing data and introducing data analysis --
Analysing qualitative data --
Analysing quantitative data --
Completing and presenting the research.En ligne : https://www.amazon.fr/Services-Marketing-Integrating-Customer-Across/dp/00771693 [...] Réservation
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Code-barres Cote Support Localisation Section Disponibilité 12185 300.72 QUI Livre A/ En salle - reading room Fonds général. Books collection Disponible Case study research : design and methods / Robert K. Yin
Titre : Case study research : design and methods Type de document : texte imprimé Auteurs : Robert K. Yin, Auteur Mention d'édition : 5th Editeur : SAGE Année de publication : 2014 Importance : 282 p. Présentation : xxviii ; illustrations Format : 24 cm ISBN/ISSN/EAN : 978-1-452-24256-9 Langues : Anglais (eng) Mots-clés : Case method Social sciences -- Research -- Methodology Etudes de cas Me?thodologie Index. décimale : 300.72 Méthodes de recherche Résumé :
Providing a complete portal to the world of case study research, the Fifth Edition of Robert K. Yin's bestselling text offers comprehensive coverage of the design and use of the case study method as a valid research tool. The book offers a clear definition of the case study method as well as discussion of design and analysis techniques. The Fifth Edition has been updated with nine new case studies, three new appendices, seven tutorials presented at the end of relevant chapters, increased coverage of values and ethics, expanded discussion on logic models, a brief glossary, and completely updated citations. This book includes exemplary case studies drawn from a wide variety of academic fields.Note de contenu : Getting started: how to know whether and when to use the case study as a research method --
Designing case studies: identifying your case(s) and establishing the logic on your case study --
Preparing to collect case study evidence: what you need to do before starting to collect case study data --
Collecting case study evidence: the principles you should follow in working with six sources of evidence --
Analyzing case study evidence: how to start your analysis, your analytic choices, and how they work --
Reporting case studies: how and what to compose --
Appendix A: A note on the uses of case study research in psychology --
Appendix B: A note on the uses of case study research in evaluations --
Appendix C: Index of individual case studies (cited in BOXES or from expanded case study materials).Case study research : design and methods [texte imprimé] / Robert K. Yin, Auteur . - 5th . - [S.l.] : SAGE, 2014 . - 282 p. : xxviii ; illustrations ; 24 cm.
ISBN : 978-1-452-24256-9
Langues : Anglais (eng)
Mots-clés : Case method Social sciences -- Research -- Methodology Etudes de cas Me?thodologie Index. décimale : 300.72 Méthodes de recherche Résumé :
Providing a complete portal to the world of case study research, the Fifth Edition of Robert K. Yin's bestselling text offers comprehensive coverage of the design and use of the case study method as a valid research tool. The book offers a clear definition of the case study method as well as discussion of design and analysis techniques. The Fifth Edition has been updated with nine new case studies, three new appendices, seven tutorials presented at the end of relevant chapters, increased coverage of values and ethics, expanded discussion on logic models, a brief glossary, and completely updated citations. This book includes exemplary case studies drawn from a wide variety of academic fields.Note de contenu : Getting started: how to know whether and when to use the case study as a research method --
Designing case studies: identifying your case(s) and establishing the logic on your case study --
Preparing to collect case study evidence: what you need to do before starting to collect case study data --
Collecting case study evidence: the principles you should follow in working with six sources of evidence --
Analyzing case study evidence: how to start your analysis, your analytic choices, and how they work --
Reporting case studies: how and what to compose --
Appendix A: A note on the uses of case study research in psychology --
Appendix B: A note on the uses of case study research in evaluations --
Appendix C: Index of individual case studies (cited in BOXES or from expanded case study materials).Réservation
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Code-barres Cote Support Localisation Section Disponibilité 11708 300.72 YIN Livre A/ En salle - reading room Fonds général. Books collection Disponible 11710 300.72 YIN Livre A/ En salle - reading room Fonds général. Books collection Disponible 11712 300.72 YIN Livre A/ En salle - reading room Fonds général. Books collection Disponible Embodied research methods / Torkild Thanem ; David Knights
Titre : Embodied research methods Type de document : texte imprimé Auteurs : Torkild Thanem, Auteur ; David Knights Editeur : SAGE Année de publication : 2019 Importance : 177p ISBN/ISSN/EAN : 978-1-473-90441-5 Langues : Anglais (eng) Catégories : Méthodologie de la recherche
SociologieIndex. décimale : 300.72 Méthodes de recherche Résumé : Disembodied research erects false dichotomies between flesh and reason, and between the corporeal and the social. Bycontrast, Torkild Thanem and David Knights engage with approaches and practices that exploit the body's capacity to generate knowledge, craft lively accounts, and create fleshy concepts. These approaches enrich our understanding of how people live, work, and interact with their bodies within the social world.
Thanem and Knights discuss methods, practices, and personal experiences which involve bodies in the research process – in generating and analysing empirical material, reflecting on the work they do as researchers, and turning research into written text.
Embodied Research Methods is an important and practical resource for undergraduate and postgraduate students across the social sciences, and a thought-provoking read for researchers in these areasEmbodied research methods [texte imprimé] / Torkild Thanem, Auteur ; David Knights . - [S.l.] : SAGE, 2019 . - 177p.
ISBN : 978-1-473-90441-5
Langues : Anglais (eng)
Catégories : Méthodologie de la recherche
SociologieIndex. décimale : 300.72 Méthodes de recherche Résumé : Disembodied research erects false dichotomies between flesh and reason, and between the corporeal and the social. Bycontrast, Torkild Thanem and David Knights engage with approaches and practices that exploit the body's capacity to generate knowledge, craft lively accounts, and create fleshy concepts. These approaches enrich our understanding of how people live, work, and interact with their bodies within the social world.
Thanem and Knights discuss methods, practices, and personal experiences which involve bodies in the research process – in generating and analysing empirical material, reflecting on the work they do as researchers, and turning research into written text.
Embodied Research Methods is an important and practical resource for undergraduate and postgraduate students across the social sciences, and a thought-provoking read for researchers in these areasRéservation
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Code-barres Cote Support Localisation Section Disponibilité 12200 300.72 THA Livre A/ En salle - reading room Fonds général. Books collection Disponible Laboratory experiments in the social sciences / Murray Webster
Titre : Laboratory experiments in the social sciences Type de document : texte imprimé Auteurs : Murray Webster, Auteur ; Jane Sell, Auteur Mention d'édition : 2nd Editeur : Acamedic Press/Elsevier Année de publication : 2014 Importance : xvii; 516 p. ISBN/ISSN/EAN : 978-0-12-404681-8 Note générale : Index. Langues : Anglais (eng) Catégories : Recherche fondamentale Mots-clés : Social sciences Experiments Experimental design Index. décimale : 300.72 Méthodes de recherche Résumé : This reference offers psychologists and researchers in social science an overview of which laboratory experiments answer various research questions, and how to set the experiments up and analyze results Note de contenu : Part I. Designing and conducting experiments --
Part II. Experiments across the social sciences --
Part III. Applied research and proposals.Laboratory experiments in the social sciences [texte imprimé] / Murray Webster, Auteur ; Jane Sell, Auteur . - 2nd . - [S.l.] : Acamedic Press/Elsevier, 2014 . - xvii; 516 p.
ISBN : 978-0-12-404681-8
Index.
Langues : Anglais (eng)
Catégories : Recherche fondamentale Mots-clés : Social sciences Experiments Experimental design Index. décimale : 300.72 Méthodes de recherche Résumé : This reference offers psychologists and researchers in social science an overview of which laboratory experiments answer various research questions, and how to set the experiments up and analyze results Note de contenu : Part I. Designing and conducting experiments --
Part II. Experiments across the social sciences --
Part III. Applied research and proposals.Réservation
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Code-barres Cote Support Localisation Section Disponibilité 11965 300.72 WEB Livre A/ En salle - reading room Fonds général. Books collection Disponible 12019 300.72 WEB Livre A/ En salle - reading room Fonds général. Books collection Disponible 12020 300.72 WEB Livre A/ En salle - reading room Fonds général. Books collection Disponible Qualitative data analysis : a methods sourcebook / Matthew B. Miles
Titre : Qualitative data analysis : a methods sourcebook Type de document : texte imprimé Auteurs : Matthew B. Miles, Auteur ; Michael A. Huberman, Auteur ; Johnny Saldana, Auteur Mention d'édition : 3rd Editeur : SAGE Année de publication : 2013 Importance : 304 p ISBN/ISSN/EAN : 978-1-452-25787-7 Langues : Anglais (eng) Mots-clés : Social sciences -- Research Education -- Research. Index. décimale : 300.72 Méthodes de recherche Résumé : Miles and Huberman's seminal text has helped thousands of graduate students and researchers find meaning from their qualitative data. New to this edition is the integration of qualitative analysis software, coverage of new approaches of inquiry, inclusion of mixed methods, and examples from a wider range of social science disciplines Note de contenu : PART I. THE SUBSTANTIVE START 1. Introduction 2. Research Design and Management 3. Ethical Issues in Analysis 4. Fundamentals of Qualitative Data Analysis PART II. DISPLAYING THE DATA 5. Designing Matrix and Network Displays 6. Methods of Exploring 7. Methods of Describing 8. Methods of Ordering 9. Methods of Explaining 10. Methods of Predicting PART III: MAKING GOOD SENSE 11. Drawing and Verifying Conclusions 12. Writing About Qualitative Research 13. Closure Appendix Qualitative data analysis : a methods sourcebook [texte imprimé] / Matthew B. Miles, Auteur ; Michael A. Huberman, Auteur ; Johnny Saldana, Auteur . - 3rd . - [S.l.] : SAGE, 2013 . - 304 p.
ISBN : 978-1-452-25787-7
Langues : Anglais (eng)
Mots-clés : Social sciences -- Research Education -- Research. Index. décimale : 300.72 Méthodes de recherche Résumé : Miles and Huberman's seminal text has helped thousands of graduate students and researchers find meaning from their qualitative data. New to this edition is the integration of qualitative analysis software, coverage of new approaches of inquiry, inclusion of mixed methods, and examples from a wider range of social science disciplines Note de contenu : PART I. THE SUBSTANTIVE START 1. Introduction 2. Research Design and Management 3. Ethical Issues in Analysis 4. Fundamentals of Qualitative Data Analysis PART II. DISPLAYING THE DATA 5. Designing Matrix and Network Displays 6. Methods of Exploring 7. Methods of Describing 8. Methods of Ordering 9. Methods of Explaining 10. Methods of Predicting PART III: MAKING GOOD SENSE 11. Drawing and Verifying Conclusions 12. Writing About Qualitative Research 13. Closure Appendix Réservation
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Code-barres Cote Support Localisation Section Disponibilité 11718 300.72 MIL Livre A/ En salle - reading room Fonds général. Books collection Disponible 11719 300.72 MIL Livre A/ En salle - reading room Fonds général. Books collection Disponible 11720 300.72 MIL Livre A/ En salle - reading room Fonds général. Books collection Disponible Real world research : a resource for users of social research methods in applied settings / Colin Robson
PermalinkResearch methods for business students / MARK SAUNDERS
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